Corporate Social Responsibility (CSR)
CSR Policy.
Premeable: Corporate Social Responsibility (CSR) is not merely compliance but a social investment to help sustainability of society. It is a commitment to support initiatives that measurably improve the lives of under-privileged by addressing their needs. Being the largest and the oldest commercial institution in the union territories of J&K and Ladakh, the Jammu & Kashmir Bank Ltd has adopted Corporate Social Responsibility as a considered means for sustainable growth and believes that CSR is a way of going beyond business objectives for strengthening shared value and contributing to social good.
Purpose: J&K Bank is committed to identifying and supporting CSR programmes aimed at developing and advancing the communities, particularly the people belonging to marginalized and other weaker sections of society, irrespective of caste, creed and religion. The Policy Document shall also serve as a guiding document to help identify, execute and monitor CSR Programmes besides, functioning as a self-regulating mechanism for the Bank’s CSR activities and enable adherence to all regulatory standards including Indian Companies Act, 2013.
Policy Statement & Vision: In alignment with its vision, the bank as a socially responsible corporate citizen, shall continue to enhance value creation in the society and the community through its CSR activities, which ultimately would promote sustained growth in the society. The main objective of the CSR Policy shall be to showcase the Bank's continuous commitment to participate in economically, socially and environmentally sustainable activities for upliftment of the marginalized and under-privileged sections of the society to promote inclusive socio- economic wellbeing and growth, empowerment of communities, capacity building, environment protection, promotion of green environment, development of backward regions by specially focusing on the projects relating to the benefit of the marginalized sections of the society. However the core operational geography would be given preference for CSR activities.
Facts & Figures
Million + Lives Impacted
+ Projects Undertaken
Crores+ (INR) Spent
CSR Activities FY2023-24
A. Healthcare & Hygiene
SDG 3 - "Ensure healthy lives and promote well-being for all at all ages"
1. Trolleys and Wheelchairs to various Govt./Charitable Hospitals and Health Facilities
A robust healthcare system is essential for any society, and given the significant pressure on government-run healthcare facilities, especially in J&K, it has become crucial for responsible corporates like J&K Bank to step up. By supporting the Government's efforts through innovative CSR projects, J&K Bank aims to complement public health initiatives. In this context, a project was developed to enhance the existing healthcare infrastructure by providing patient-transport trolleys and wheelchairs to various government hospitals in J&K. Under this initiative, the Bank provided following items to SKIMS Soura, SMVD Charitable Society, GMC Anantnag, B&J Hospital Srinagar:
- 39 Hydraulic Casualty Trolleys
- 124 Stretcher-on-trolleys
- 128 Foldable wheelchairs
The initiative augmented the Health Infrastructure especially of Hospitals in the larger interest of patient care.
2. Platelet/Apheresis kits for children suffering from blood-dysfunctional diseases
The incidence of blood cancer has surged alarmingly in the Kashmir Valley over recent years, creating an urgent need for Apheresis Kits (Platelet/Therapeutic kits with ACD and saline) to support effective treatment for diagnosed patients. Unfortunately, many underprivileged individuals struggle to afford these essential kits, as the associated costs are not covered by the "Ayushman Bharat/Golden Card Scheme."
Recognizing this critical need, J&K Bank partnered with SK Institute of Medical Sciences Srinagar (SKIMS) to make a meaningful impact. The Bank provided 200 apheresis kits to support the treatment of children suffering from cancer and other blood disorders, bringing relief to families facing financial challenges. Notably, SKIMS is the only hospital in J&K dedicated to pediatric oncology, serving approximately 350 young cancer patients annually from the regions of Jammu, Kashmir, and Ladakh.
3. Support to TB Patients of Kargil under PM's TB Mukht Abhiyan
The Government of India, through the Pradhan Mantri TB Mukt Bharat Abhiyaan, is dedicated to eradicating TB by 2025. In its effort to reach this target, the Union Health Ministry launched a campaign in September 2022, encouraging citizens, NGOs, and the corporate sector to sponsor monthly food baskets for TB patients. These patients require quality nutrition to strengthen their fight against the infection. Sponsors can fund specific food baskets designed for adults and children through district-level TB program officials.
Aligned with this mission and following directives from the Ministry of Health and Family Welfare, J&K Bank partnered with Kargil Health Authorities to support 97 TB patients by providing nutritional assistance for six months.
B. Education
SDG 4 - "Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all"
1. Digital awareness for pensioners promoting Jeevan Pramaan App
As part of its commitment to digital literacy and ease of access for senior citizens, J&K Bank, under its CSR, raised awareness about the Jeevan Pramaan app, a government initiative for pensioners. The Bank distributed 1.25 lakh posters across its zonal offices, providing clear instructions on how to download and use the app, which enables pensioners to submit their digital life certificates from the comfort of their homes.
This initiative underscores J&K Bank’s dedication to enhancing digital inclusion among pensioners, making it easier for them to access essential services without the need to visit branches in person. By promoting the Jeevan Pramaan app, the Bank supports both the welfare of pensioners and the Government’s broader digital transformation agenda.
2. Two Vehicles for Election Commission J&K for Voter Education
In support of electoral awareness and civic engagement, J&K Bank provided two vehicles to the Election Commission of Jammu & Kashmir to promote voter education and electoral literacy. These vehicles played a significant role in raising awareness during the recent assembly elections, reaching communities across the region to encourage informed participation in the democratic process.
The vehicles will continue to serve as mobile information centers for future elections, including panchayat and other local body elections, helping to spread key messages on voting rights and responsibilities. This initiative reflects J&K Bank’s commitment to community development and democratic participation, empowering citizens through sustained electoral awareness and literacy efforts across Jammu & Kashmir.
D. Community Development/Welfare
1. A multi-purpose vehicle to Shri Amarnathji Shrine Board (SASB)
The annual Amarnath Temple Pilgrimage, conducted by Shri Amarnathji Shrine Board (SASB), is a challenging journey undertaken by millions of Hindu devotees through the remote and rugged Kashmir Himalayas. Situated at an altitude of 3,888 meters, the Amarnath Cave Shrine attracts over 500,000 pilgrims each year, requiring extensive logistical support to ensure safe and efficient passage. In response to this need, SASB coordinates with government departments, security forces, and NGOs to provide essential services, maintaining accessible, safe, and clean facilities along the pilgrimage route.;
To further support these efforts, J&K provided a multi-purpose vehicle to assist in the safe transportation of ill, injured, or deceased pilgrims, as well as essential yatra-related supplies. This vehicle will play a crucial role in enhancing safety, convenience, and operational efficiency for the pilgrimage.
2. Waste bins to Pahalgam Development Authority for use at Pahalgam
In support of environmental stewardship and community welfare, J&K Bank collaborated with the Pahalgam Development Authority to enhance waste management in the popular tourist destination of Pahalgam. Recognizing the impact of tourism on local ecosystems, the Bank provided 15 waste bins to help maintain cleanliness and preserve the natural beauty of the area.
These waste bins, strategically placed in high-traffic areas, aim to encourage responsible disposal practices among visitors, reduce litter, and promote a cleaner, healthier environment. This initiative aligns with J&K Bank’s commitment to sustainable community development and reflects its proactive role in supporting environmental conservation efforts in Jammu & Kashmir.
E. Ecology & Environment
SDG 11 - "Make cities and human settlements inclusive, safe, resilient, and sustainable"
SDG 13 - "Take urgent action to combat climate change and its impacts"
SDG 17 - "Strengthen the means of implementation and revitalize the global partnership for sustainable development”
1. E-Vehicles to AIIMS Jammu
J&K Bank provided four electric vehicles to AIIMS Jammu to enhance mobility support for patients, women, and individuals with disabilities. These e-vehicles offer a convenient and accessible mode of transportation within the hospital premises spread across a vast area, ensuring that patients and visitors can move around with ease and comfort, especially those with mobility challenges. This initiative aligns with the Bank’s commitment to improving healthcare accessibility and supporting inclusive infrastructure.
Beyond patient mobility, the e-vehicles will also serve hospital staff, facilitating efficient movement across the expansive AIIMS campus and contributing to a more sustainable and eco-friendly environment. Through this partnership, J&K Bank demonstrates its dedication to community welfare and environmental responsibility by investing in green mobility solutions that enhance the quality of healthcare services in Jammu.
2. E-Vehicles to IIM Jammu
J&K Bank recently donated four electric vehicles to IIM Jammu to enhance campus mobility for students, with a special focus on supporting female students and those with disabilities. These e-vehicles provide a reliable and accessible mode of transport within the campus, ensuring that students can move around comfortably and safely, particularly benefiting those who face mobility challenges. This initiative underscores the Bank’s commitment to fostering an inclusive and supportive educational environment.
The introduction of these eco-friendly vehicles aligns with J&K Bank’s dedication to sustainability and community development. By promoting green mobility, the Bank not only contributes to reducing the campus's carbon footprint but also helps create a more inclusive atmosphere that caters to the diverse needs of IIM Jammu's student community. This collaboration highlights J&K Bank’s ongoing commitment to empowering educational institutions and supporting students across Jammu & Kashmir.